How Senior Living Facilities Can Increase Their Net Operating Income and Asset Value

Liquified Solutions’ Chief Marketing Officer, Laisha Daley, discusses with marcus evans how investing in a water savings initiative can impact market competitiveness.

“In the senior housing industry, ESG initiatives are essential for growth and competitiveness. Owners and operators can enhance their net operating income through utility savings. Given the payback period and return on investment, there’s no better investment to make than in a water conservation initiative,” says Laisha Daley, Chief Marketing Officer of Liquified Solutions.

Laisha recently sat down with the marcus evans team to discuss:

• Key trends in sustainability investments from senior living portfolio owners and operators
• Areas of opportunity to further drive NOI and increased asset values
• How investing in water savings initiatives can impact market competitiveness and minimize the risk of costly floods

Read the full interview here.

Liquified Solutions is a service provider at the marcus evans LTC & Senior Living CXO Summit 2025.